I’ve had my original Instagram (@jjanneanthony) since 2015. You would think that by now I would have this social media stuff figured out, well my friend you would be wrong.
To date, I honestly still don’t know what I’m doing. Last year, I cracked over 100 followers in my 3rd year of Instagramming. I don’t measure success or failure by followers but it is interesting to see the slow progression from then to know. Followers are the most important thing but as a self-proclaimed storyteller, I want my stuff to be seen as much as possible.
From being a beginner Instagram user to now, what I know for sure is I still have a lot to learn. What I did do in late 2017 is take a step back and see what am I doing differently that other people on the site?
During that step back, I have learned 4 important things from some of my favorite artists on Instagram.
They have a recognizable art style. If they were a watercolor artist that loves to draw woodland creatures, that theme an be seen throughout their timeline.
They post regularly. Maybe they don’t post everyday but a couple times a week or on a set day weekly.
They engage with their audience. This might be the more important item on the list. Artists, especially those with a lower follower count, should be responding to every single comment that’s left under an image.
Color harmony. This last list item took me the longest to figure out. Majority of my favorite Instagram artists have a color harmony or “aesthetic” that can be seen throughout their timeline.
Lately, I’ve really been trying to have a color harmony through my timeline.
Every other week I get a set of colors from Adobe Color and know that these are the colors that I want to stick to.
It’s my goal to have at least 5-6 posts that engage with these colors. Below are two of my most recent drawings that are apart of this weeks color theme.
I still have a lot to learn about social media but I’m taking it one day at a time. Isn’t that all you can really ask for in the end?
JJ signing out.
Until next time.